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« Gerald Celente – This Is Going To Radically Change The World | Main | Value investor Whitney George joins Sprott: “Lots of unloved, inexpensive stocks out there” as investors turn to indexe »
Tuesday
Mar242015

Survey Shows Rising United States Silver Jewelry Sales in 2014

Sixth Consecutive Year of Double Digit Growth


(Washington, D.C. — March 24, 2015) — Silver jewelry sales in the United States rose in 2014 according to an online survey fielded by “National Jeweler” magazine on behalf of the Silver Institute’s Silver Promotion Service (SPS). The survey affirmed that silver jewelry has become an increasingly important category for many jewelers for the past several years, both in driving sales and providing margin.

Highlights from the survey include the following:

  • 67% of jewelry retailers said that their silver jewelry sales increased in 2014, with an average increase of 17%.
  • Retailers said that their silver jewelry sales, as a percentage of their overall jewelry sales, were on average 34% of their unit volume and 30% of their dollar volume.
  • The best maintained margins during the holiday season were as follows:

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